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The Shark's Paintbrush: Biomimicry and How Nature Is Inspiring Innovation
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Review
"His vision of a biomimetic ‘new global economy’ is timely, crucial, and thrillingly eye-opening." — Publishers Weekly"Imagine Indiana Jones, Huckleberry Finn, and Erasmus Darwin rolled into one person, and you will have some sense of what it is like to roam and see the world through Jay Harman's biomimetic eyes. The Shark's Paintbrush is a memo of kindness from the living world in a time of crisis and doubt: life in all its intricacy offers untold possibilities for the transformation of civilization."- Paul Hawken, author, Blessed Unrest“Jay Harman is the quintessential biomimic, a principled inventor who sees solutions everywhere he looks in the natural world. And he looks deeply, with the soul of a student. He moves with grace from a world of waving sea kelp to the world of sustainable design, bringing nature’s wisdom into the board rooms of global companies, to the design tables of the engineers and designers who make our world. This is more than a business book, more than a memoir, more than a new way to solve global challenges. It’s a book about a new way to think.”–Janine Benyus, author of Biomimicry and founder of Biomimicry 3.8The Shark’s Paintbrush reveals how nature is inspiring design to be more efficient, effective, resilient, and beautiful. In Nature’s 3.8 billion years of design experience, the roughly 99% of designs that didn’t work got recalled by the Manufacturer. The 1% that survived can teach profound lessons about how things should be made, how they work, and how they fit. Jay Harman’s immersion in and curiosity about the natural world have made him one of the best biomimetic designers. The Shark’s Paintbrush is a masterly field guide for all designers and entrepreneurs who aspire to help the world of the made work like, and live harmoniously with, the world of the born.–Amory B. Lovins, Chairman and Chief Scientist, Rocky Mountain Institute“At this point in our global ecological crisis, the survival of humanity will require a fundamental shift in our attitude toward nature: from finding out how we can dominate and manipulate nature to how we can learn from her. In this brilliant and hopeful book, Jay Harman shows us how far the new field of Biomimicry has already progressed toward this goal. The Shark’s Paintbrush makes for fascinating and joyful reading — much needed in these dark times.”–Fritjof Capra, author of The Science of Leonardo and The Tao of Physics“It blows my mind how the same patterns repeat themselves in flowers, growth in animals, and in shell spirals. When engineers mimic designs from nature, more efficient designs for windmills and fuel efficient vehicles are the result. Many of the breakthroughs are counter intuitive. Jay Harman has told the promise of Biomimicry in a compelling way. The Shark’s Paintbrush is essential reading for people interested in design and engineering.”–Temple Grandin, author Thinking in Pictures“A useful update on recent developments in biomimicry and an intriguing case for innovative green technology that goes beyond sustainability.” Kirkus Review
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About the Author
Jay Harman is a scientist, inventor, and entrepreneur dedicated to creating breakthrough technologies through biomimicry that will radically reduce energy consumption worldwide. He continues to conduct field research leading to new biomimetic products. He is the CEO of PAX Scientific based in San Rafael, CA, where he lives.
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Product details
Paperback: 340 pages
Publisher: White Cloud Press (November 4, 2014)
Language: English
ISBN-10: 9781940468211
ISBN-13: 978-1940468211
ASIN: 1940468213
Product Dimensions:
6 x 1 x 8.9 inches
Shipping Weight: 1.4 pounds (View shipping rates and policies)
Average Customer Review:
4.5 out of 5 stars
32 customer reviews
Amazon Best Sellers Rank:
#13,767 in Books (See Top 100 in Books)
The Shark’s Paintbrush is an excellent read that intersperses insights from the world of design inspired by nature with stories of the natural world drawn from the authors personal experience. I found this personalization provided terrific context for why he is so passionate about biomimicry and bio-inspired design, bringing the ideas contained in it to life, as well as making the book particularly readable.The book kicks off with a pretty comprehensive tour of what can be achieved from a biomimetic approach to problem solving, drawing on both 'classic' examples of biomimicry as well as sharing cutting edge examples that were completely new, to me at least. The section on fluid dynamics, and how nano and micro vortices can create quite surprising efficiencies in fluid and air flow was particularly fascinating, and started to finally hint at why a bumble can fly, when I believe classic calculations suggest that it is an aerodynamic impossibility. Sometimes evolution is so efficient that it designs executions that far outstrip even our most sophisticated models.The next part of the book focuses more on the challenges facing entrepreneurs and biomimicists wanting to translate their ideas and prototypes to market. While not applicable to me personally, I found this a fascinating ‘walk a mile in my shoes’ exercise. The later chapters explore how the study of nature can help us to understand systems and processes, and how natures inherent efficiency can act as a model for sustainable innovation. Its hard to overstate how important a concept that is.All in all an informative, engaging and inspiring book that nicely melds an extremely important and useful topic with the experiences of an interesting individual
Not only is this a well-written, highly readable introduction to the wealth of innovations found in nature that would benefit our world, it's also one of the best overviews of the challenges of change dynamics within established industries. The sweep of the potential that understanding and application of the natural world's designs and approaches has for improving the effectiveness of many of our commercial/industrial designs and tools is astounding. How innovations are accepted and incorporated, however, is a long and winding road. Any and all aspiring entrepreneurs in the industrial space should read this, especially the last section of the book. Harman has captured the experience of entrepreneurs, whether they go the "self-financing/grants/angel" route, or venture capitalists. The writing style is unpretentious, clear, engaging, and any reader will gather take-aways of real significance.
The Shark's Paintbrush: Biomimicry and How Nature is Inspiring Innovation by Jay HarmonThis book is about the business opportunities in transfering inventions from the natural world to the manufacturing world. The majority of the book details brilliant inventions based on things evolved by nature. But hanging over every cool invention is the failure to implement it in a profitable way with wide distribution.When you read about these inventions you will want to buy them, you'll wish they existed because of the good they could do the planet in terms of energy savings, efficiency, and simplicity. Then you'll get really fed up of hearing how venture capitalists and greedy conventional industrialists scuppered these brilliant inventions and inspiring young companies. Getting a paradigm shift past the guardians of the status quo is clearly super difficult. Just because you have a superior product doesn't mean you win market share. From a quiet, low energy, super efficient bathroom extractor fan to an organic shaped watercraft these products sound so wonderful.Sadly this is not the first time a brilliant inventor has suffered at the hands of investors, his scientific peers, and the world of manufacturing: Viktor Schauberger went through all this at the beginning of the twentieth century as detailed in the book Hidden Nature: The Startling Insights of Viktor Schauberger by Bartholomew and Bellamy.So I recommend The Sharks Paintbrush as a fascinating read.
Great book! What a fun and informative read. Jay is one of the very few people who have actually applied the principles of Biomimicry to create a successful product. Not only that, but he has taken the time to share his lessons on getting there! It's an enjoyable read on many levels. First, he takes us on an engaging adventure into Australian nature--a youth spent observing the way things REALLY work, after millions (and billions) of years of evolution. You get to go behind the scenes--how nature helped him make it through a difficult childhood, and how he became inspired by what he saw, enough to design something that could make the world a better place for every species on Earth. His stories are funny and engaging. Then, Jay shows us just how hard––and frustrating––it is to go from a great idea to a successful product. If you want to know what mistakes to avoid, this is the book! Jay is a fighter, and always retains his wit and humor. Great read, and highly recommended!
Quite disappointing. I bought this book after waiting through pre-production for it to be availabel for the kindle. The book is more (i.e. mostly) about the authors struggles in the world of Venture Capitalism to get his Biomimicry business going (interesting but not what i wanted/expected). Far to much me me me for my liking, I was hoping for a book about biomimicry, not a book about how to start a biomimicry business using VC. Judging by the amount of time he spends referencing Janine Benyus' book, I am guessing that will have a lot more relevant material. if you're looking for a book that has a basic introduction to the precepts of biomimicry this is just ok, but if you want pure detail about biomimicry, then Benyrus would be far more useful.
I'm halfway through the book, and I'm loving it. I wish I had read this when I was beginning college (I was a mechanical engineering major). Definitely would recommend this book to anyone, regardless of age or profession!
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